PUMA x HYROX launches performance collection for hybrid fitness athletes

Hybrid fitness is evolving rapidly, demanding gear that supports both speed and strength. PUMA has partnered with HYROX to create a performance-driven collection that meets these unique challenges. The line equips athletes for hybrid races, where running and functional workouts are combined in a continuous effort.

Apparel designed for hybrid performance

The PUMA x HYROX apparel collection is engineered to keep athletes cool, dry, and mobile. Each piece uses PWRMODE with DryElite technology, which wicks away sweat and regulates body temperature during intense sessions. Fabrics stretch naturally, allowing fluid transitions between running and strength exercises.

Durability and comfort are central to the design, ensuring that garments withstand repeated training while maintaining performance. The apparel supports beginners and elite competitors alike, allowing consistent movement and reducing fatigue. Trainers and athletes benefit from a balance of style and functionality.

Footwear built for speed and stability

PUMA’s footwear lineup includes three models designed for hybrid fitness competitions. The Deviate NITRO™ Elite 4 PUMA x HYROX delivers support for the full race course, from explosive starts to endurance-heavy final meters. Its Pure Pink–Electric Orchid–Deep Plum colorway launches at PHP 14,800 in February.

The Velocity NITRO™ 4 provides lightweight cushioning and responsive performance, ideal for run-to-rep training and multi-station workouts. Its Lucite–Pure Pink–Deep Plum design is energetic and bold, available at PHP 7,600 this month. The Deviate NITRO™ 4 combines NITROFOAM™ propulsion with stability for speed and high-intensity exercises, priced at PHP 10,500.

Designed for all athletes

The collection caters to competitors at every level, ensuring both apparel and footwear enhance performance. Race-ready materials allow seamless transitions between running, strength, and functional stations. This combination of comfort, durability, and technological innovation empowers athletes to train and compete at peak levels.

PUMA x HYROX reflects the belief that hybrid athletes deserve gear that matches their effort. By supporting mobility, temperature control, and endurance, the collection bridges the gap between training and racing. Athletes can focus fully on performance without compromise, whether in their first competition or at elite levels.