RCBC Bank Philippines adopts Adrenalin Max 2.0 to modernize employee experience

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RCBC Bank Philippines Adrenalin Max 2.0 partnership marks a significant step forward in modernizing human resources and employee experiences. RCBC Bank Philippines announced it is onboarding to Adrenalin Max 2.0, extending a partnership that spans more than a decade to deliver a unified, future-ready talent experience and automate HR operations at scale.

The program will support more than 7,900 employees across 450+ branches nationwide, covering both frontline and knowledge workers, and reflects RCBC’s vision to make employee experiences as modern as its customer-facing innovations.

RCBC Bank Philippines strengthens its HR transformation by adopting Adrenalin Max 2.0.
RCBC Bank Philippines strengthens its HR transformation by adopting Adrenalin Max 2.0.

RCBC Bank Philippines strengthens HR with Adrenalin Max 2.0

With Adrenalin Max 2.0, RCBC will implement the unified talent experience platform across Talent Acquisition, Talent Development, Talent Operations and Talent Remuneration. The platform’s configurability and extended capabilities enable RCBC to contextualize the employee journey, reduce manual work, and strengthen compliance and control.

Adrenalin Max 2.0 will offer RCBC’s nationwide workforce a simpler, faster and more intuitive experience — including day-one onboarding, shift planning across branches, self-service tools, accurate PH-compliant payroll, goal tracking, and training management. This approach supports clearer career paths, agile operations and consistent employee experiences that build trust and engagement.

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Transforming HR into a strategic growth partner

Through Adrenalin Max 2.0, RCBC’s HR teams gain unified data to speed up high-volume hiring, enable policy-aware workflows, and apply workforce insights for staffing, compliance and skills readiness across its extensive branch network.

This transformation reduces manual work, shortens hiring cycles and improves service readiness, empowering HR to shift from administrative operations to strategic workforce design, culture-building, and skills development.

Rowena Subido, First Senior Vice President & Group CHRO of RCBC Bank Philippines, said, “Across more than a decade with Adrenalin, we’ve built a resilient HR backbone. Onboarding to Adrenalin Max 2.0 elevates that foundation with enhanced capabilities that personalize every employee journey from candidate to alumni. By unifying data and automating routine work, our HR teams can focus on workforce readiness and service excellence. Most importantly, empowered employees drive better customer experiences — fueling RCBC’s next phase of growth.”

Srinivasa Bharathy, Managing Director & CEO of Adrenalin, added, “RCBC’s decade-long partnership with Adrenalin is a testament to our unwavering customer-centricity and co-innovation. With Adrenalin Max 2.0, we’re reimagining employee experiences for the new age talent economy. The Philippines is a strategic market for us, and together with RCBC, we aim to set a new benchmark for talent experience that powers service excellence and sustainable growth.”

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