MPT South bags Bronze Stevie for promoting road safety
MPT South has earned international recognition after being awarded a Bronze Stevie® Award in the Innovation in Communications/Public Relations category at the 12th annual Asia-Pacific Stevie Awards held in Seoul, South Korea. The honor was given for its Drayberks Road Safety Advocacy Campaign, a pioneering initiative that aims to instill responsible driving habits and elevate road safety awareness among Filipino motorists.
This marks MPT South’s first-ever Stevie® Award, signifying a key milestone in the company’s commitment to purpose-driven communication and community engagement.
The Asia-Pacific Stevie Awards are the region’s premier business honors, celebrating innovation across 29 countries. The awards are part of the globally esteemed Stevie Awards program, which includes the prestigious International Business Awards, now in its 23rd year.
Drayberks: More Than a Campaign, It’s a Movement
Launched in 2018, the Drayberks Road Safety Advocacy Program is a continuous, adaptable educational campaign that bridges the gap between theory and real-world application of traffic laws. Unlike traditional seminars, Drayberks engages public utility drivers, logistics operators, transport groups, and more through sustained, meaningful initiatives designed to reinforce discipline and awareness behind the wheel.
Recognizing that drivers are at the core of road mobility and commuter safety, Drayberks promotes consistent learning rather than one-off events. Its innovative, driver-centered model has positively impacted safety culture across Metro Manila and Southern Luzon, a fact that earned praise from the Stevie Awards committee.
“The Bronze Stevie® Award for our Drayberks Road Safety Campaign is a deeply cherished honor for the entire MPT South team,” said Ms. Elnora D. Rumawak, Officer-in-charge of MPT South. “This recognition fuels our motivation to continue pushing the boundaries of innovation and to consistently deliver excellence for our nation and its people.”
Global Recognition for Local Impact
The Stevie Awards lauded MPT South’s campaign for its original public engagement model and measurable impact on commuter safety.
“This year’s winners have clearly shown their dedication to innovation, and we commend their resilience and imaginative efforts,” said Maggie Miller, President of the Stevie Awards.
As MPT South continues to redefine how corporations engage in public advocacy, the Bronze Stevie Award solidifies its status as a company dedicated not just to infrastructure but to the welfare of every Filipino on the road.
