The NBA to Push Its Virtual Content Factory in 2020

Basketball is now a truly global sport. As one of the most popular sports on the planet, it now has an estimated 400 million fans.

While many countries have their own professional leagues, interest in the American NBA continues to grow around the world, faster than the wagers in the Kentucky Derby 2020 horse race. This is why the league is expected to push its online content in 2020.


What Is the Virtual Content Factory?

This is a cloud-based platform that the NBA uses to stream its content online. It was rolled out at the beginning of the 2019 season and brings together a wide range of content for fans to enjoy.

Naturally, each of the NBA teams also have their own social media content departments. In addition, there is a lot of content on the internet from different sources, not all of them legal.

The NBA’s official platform works as a suite of cloud-based tools, allowing teams and league officials to work together. The history of the Virtual Content Factory goes back to 2014, when the NBA introduced its Replay Center to speed up the video replay review process.

This move saw a total of 94 HD monitors spread across the 29 different NBA arenas. It is also said that they have enough bandwidth capacity to download over 150 million documents in half an hour. However, currently only 13 teams use the Virtual Content Factory and more should join in 2020.

Why Is This Important?

As the global popularity of basketball grows, this is an attempt by the NBA to maintain control over its content. There is a huge level of interest in the sport in just about every country, which raises the possibility of fans resorting to illegal streams of games.

Indeed, the NBA has been active in its stance on piracy. This includes their shutting down of illegal streams on Reddit just after the 2019 NBA Finals. It is clear that the American basketball authorities want to put this service as a way of keeping more control over their content.

The Popularity of the NBA in the Philippines

Basketball fans in the Philippines have the choice of watching PBA or NBA games. The growing strength of the PBA hasn’t turned fans away from the American league though, as many of them follow teams in both of these competitions.

Success for more Filipinos in the NBA could help to make it even more popular. The first big-name player with roots here was Raymond Townsend. He was born in California, but his mother was from Balayan, Batangas.

Right now, Jordan Clarkson of the Utah Jazz is an example of an NBA player with a Filipino background. Born to a Filipino American mother, Clarkson helped the national team to a strong performance in the 2018 Asian Games.

Another name to remember is Kai Sotto. Regarded as the biggest current basketball talent from the Philippines, he could become the first home-grown player to get drafted in the NBA.

Sotto was a huge player in the junior leagues before moving to the US to continue his promising career. The 7 foot 2 inch player is currently improving his play at The Skills Factory in Atlanta.

We can look forward to seeing him in the upcoming 2020 Dubai International Basketball Championship. This event will run from January 23 to February 1 and takes place at the Shabab Al Ahli Club.

As the global audience for the NBA continues to grow, their Virtual Content Factory s is one of the ways that they can look to manage their valuable content. For fans, the process should ensure that they can carry on accessing legal content of their favorite American teams.