DEARBORN, Mich. (AP) – The car of presidents has returned!
Elvis Presley had one. So did presidents from Kennedy to Reagan.
Ford Motor Co. is resurrecting the Continental with a concept car debuting at this week’s New York Auto Show. The full-size sedan goes on sale next year.
The Continental dates to the late 1930s and was once the pinnacle of luxury. But Ford stopped producing it in 2002 when sales slowed.
Now, it’s returning the Continental to the top of Lincoln’s car lineup. The concept car has a new, smaller grille and a more elegant look. It also has new technology, including hidden door handles.
Ford hopes to take advantage of luxury sales growth in China, where customers appreciate Lincoln’s history. It’s opening more than 20 Lincoln dealerships in China this year.